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Rosie Heffernan
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Ask Alexa

Designed at Amazon
My role: Art Director

The first batch in an ongoing edutainment series for Amazon Alexa. Conceptualized by myself and copywriter Omar Curiel, the Ask Alexa series was a fun and flexible platform to showcase new products and educate customers on how to get the most out of the ones they already owned. Filmed during COVID restrictions, clever set design and writing allowed us to maintain social distance and safety while still creating great content for Youtube.

Following series I and II, subsequent seasons won bronze and gold Telly Awards.

Below is a selection of videos and stills from the series.

 
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yt_still_full_ bluetooth_01.jpg
yt_still_full_echo.gif
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yt_still_full_family_01.jpg
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See more in the series on Youtube ✨

 

Rosie Heffernan 2025